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Mahindra XUV 9e: India’s Bold Leap into the Born-Electric SUV Era

Mahindra has officially entered the premium electric SUV segment with the XUV 9e, its first born-electric vehicle, launched in 2024. Designed on Mahindra’s cutting-edge INGLO platform, the XUV 9e is not just an electrified version of an ICE car—it’s a pure EV from the ground up. Priced at ₹21.90 lakh (ex-showroom), the Mahindra XUV 9e aims to revolutionize the Indian EV space by offering stunning design, advanced features, and an impressive range of up to 656 km.

Let’s dive into what makes the Mahindra XUV 9e a standout in India’s fast-evolving electric vehicle market.

Born-Electric Philosophy: What Makes It Different?

Unlike the Mahindra XUV400, which was based on the ICE-powered XUV300, the XUV 9e is a "born electric" SUV, meaning it has been designed exclusively as an electric vehicle from the very start. This allows for optimized space utilization, better weight distribution, and a futuristic design that’s both aerodynamic and functionally efficient.

Built on Mahindra’s INGLO (INdia GLObal) platform, the SUV is future-ready and scalable for other Mahindra EVs, including future models in the BE (Born Electric) and XUV.e sub-brands.

Price and Variants

Mahindra has kept the pricing aggressive and competitive, targeting the premium but accessible EV segment. The base variant starts at:

₹21.90 lakh (ex-showroom)

While Mahindra hasn’t officially revealed the names of all the variants, the price will vary depending on the battery capacity, range, and added features.

Battery and Range: Impressive Numbers for Indian Roads

One of the XUV 9e’s most eye-catching features is its high-capacity battery options and class-leading range.

Battery Options:
- 59 kWh (Standard range)
- 79 kWh (Long range)
Range (ARAI certified):
- 542 km to 656 km on a single charge

This range is a huge win for Indian EV buyers, especially those worried about long-distance travel and charging infrastructure. The battery is lithium-ion based, with thermal management and fast-charging support.

Charging Time:

0–80% in around 35 minutes using a DC fast charger
Approx. 6–8 hours for a full charge with a home AC charger

Performance and Driving Dynamics

Powered by dual electric motors (AWD variant) or a single motor (FWD variant), the XUV 9e offers a smooth and powerful driving experience.

Power Output: Estimated to be around 250–350 bhp, depending on the variant
Torque: Instant torque of up to 400–450 Nm
0–100 km/h: Expected in under 6 seconds for the AWD long-range variant

The EV features multiple drive modes, including Eco, Normal, and Sport, giving the driver full control over efficiency and performance. With its low center of gravity and balanced chassis, cornering and high-speed stability are also among its strong suits.

Exterior Design: Futuristic and Bold

The XUV 9e doesn’t shy away from attention. Its design is a major departure from Mahindra’s previous models. Key design elements include:

Closed-off EV front grille with C-shaped LED DRLs
Sharp, aerodynamic body lines
LED matrix headlights and taillights
Flush door handles
Large alloy wheels (up to 19 inches)
Panoramic sunroof

The XUV 9e looks every bit like a futuristic electric SUV, made to compete with global offerings like the Hyundai IONIQ 5 and the MG ZS EV.

Interior: Tech-Savvy and Premium

Inside the XUV 9e, Mahindra has truly gone global in quality, finish, and tech. The cabin is plush, minimalistic, and loaded with tech-driven features.

Highlights:

Dual 12.3-inch curved screens (Infotainment + Digital Instrument Cluster)
5G and OTA (Over-the-Air) updates
Connected Car Tech with Mahindra AdrenoX interface
Premium leatherette upholstery
Ambient lighting with customizable themes
AI-powered voice assistant
Wireless Apple CarPlay & Android Auto
360-degree camera & park assist

The rear seats offer plenty of legroom, thanks to the flat floor layout and longer wheelbase. Luggage space is generous, and there’s also a frunk (front trunk) for added utility.

Safety and Build Quality

Mahindra has made safety a priority for the XUV 9e. The SUV is expected to score 5 stars in Global NCAP crash tests, thanks to:

Up to 7 airbags
Advanced Driver Assistance Systems (ADAS) Level 2+
- Lane Keep Assist
- Adaptive Cruise Control
- Forward Collision Warning
- Automatic Emergency Braking
ABS with EBD
Electronic Stability Program (ESP)
Tire Pressure Monitoring System (TPMS)
Hill Hold and Hill Descent Control

The INGLO platform is built with high-strength boron steel, providing added structural rigidity and crash protection.

Rivals and Market Position

With its pricing and range, the XUV 9e is taking on some of the best electric SUVs currently available in India, such as:

Hyundai Kona Electric
MG ZS EV
Tata Nexon EV Max
BYD Atto 3
Kia EV6 (Higher segment but cross-shopped)

However, the XUV 9e has a distinct edge in terms of battery size, range, and Mahindra’s deep understanding of Indian driving conditions.

Expected Challenges

Despite the excitement, Mahindra will face some challenges:

Charging Infrastructure: Although growing, fast chargers are still limited in India.
Service Network for EVs: Needs strengthening to support EV-specific components and tech.
Battery Replacement Cost: High-capacity batteries mean potentially higher replacement expenses over time.

Still, Mahindra is making significant investments in charging partnerships, battery recycling, and technician training programs to address these issues proactively.

The Final Verdict

The Mahindra XUV 9e is a massive step forward not just for Mahindra but for India’s EV landscape as a whole. It combines futuristic design, remarkable performance, long range, and premium features in an attractive package—all at a competitive price.

With its born-electric architecture, the XUV 9e sets a new benchmark for homegrown electric SUVs. For eco-conscious buyers, tech enthusiasts, and those simply seeking a powerful, stylish SUV—this is a very tempting proposition.